
The Commerce Edit
Less guesswork. More growth.

About The Commerce Edit
Most brands on Amazon don’t lack effort. They lack a clear picture. The Commerce Edit is a boutique consultancy that helps brands see exactly where their Amazon business stands today, and which levers will make it more profitable, more predictable, and easier to run.
The Commerce Edit was founded by Emily Potts, a marketplace leader with 20+ years at a heritage global consumer brand. Emily brings an operator’s view from inside a multi-market Amazon business, with deep experience in Vendor Central, retail media, catalog, and forecasting. She understands every seat at the table: the customer, finance, supply chain, and the Amazon vendor manager.
We work with brands in two ways. Consulting: we dig into your data, edit out the noise, and work alongside your team to make the few moves that matter most. One-on-one coaching: for founders and marketplace managers who want to run Amazon well themselves, we build your skills, your confidence, and your own system for running the business.
How We Help

The Health Check
Start with clarity. We review your sales, margin, catalog, and advertising to show where your business stands, with a clear scorecard and ranked opportunities.

Growth Strategy
Pull the right levers in the right order. We build a focused plan around the moves that matter most, from assortment and pricing to retail media, inventory, and your vendor relationship.

Ongoing Advisory
Keep the momentum going. We work alongside your team with hands-on support, regular business reviews, and coaching, so results last long after the plan is set.

One-on-One Coaching
Prefer to run Amazon in-house? Our private coaching sessions build your skills and confidence, from reading your numbers to working with your vendor manager, so you can lead the business yourself.